Show me the money

Sofia came to me in tears. She thought she had things under control. And then her biggest client canceled their contract which created a cash flow crunch. “Now what? How am I going to make ends meet?” she asked. “I’m […]

Posted in: Business Model Design

True or False?

Take the business True or False quiz. This is one of my favorite games because there’s no middle ground. The answers are black and white. Darling, if you answered True to any of these questions and don’t have a solid […]

Posted in: Business Model Design, Marketing Strategy, Mindset & Priorities, Sales Strategy, Thought Leadership

Business Model Design. Defining Ideal Clients.

For this open Q&A session, we started off talking about the 4Ds of business model design with emphasis on defining who your ideal clients are and what you and your company do for them. Then I fielded your questions about business […]

Posted in: Business Model Design, Sales Strategy

My $1500 mistake

Before I started my Guru Detox a few years back, I found myself sitting in California at yet another pitch fest with 250 of my fellow entrepreneurs. I felt so lucky to have gotten a VIP ticket for only $147 for […]

Posted in: Business Model Design, Marketing Strategy, Mindset & Priorities, Sales Strategy, Thought Leadership

More and MORE business videos for you, women entrepreneurs!

Unsolicited comments from two fellow entrepreneurs on Monday sealed the deal for me. Erin Huggins said, “I’ve been in business 15 years and I’ve never heard of some of this stuff you teach.” Mia Redrick, The Mom Strategist® is another […]

Posted in: Business Model Design, Marketing Strategy, Mindset & Priorities, Sales Strategy, Thought Leadership

The secret to articulate your true benefits

It happened again. During a Money Momentum session with a new client, I asked how her clients benefit from working with her. And with all the love and respect I have for her, here’s what I heard… And she’s no […]

Posted in: Sales Strategy

Touring with Tony Robbins

In my early 20s, my boss struck a deal for me to travel with Anthony Robbins’ team to all of his one-day events. At first, I was in awe of his sheer size. Inspired by his message of personal power. […]

Posted in: Business Model Design, Marketing Strategy, Mindset & Priorities, Sales Strategy

The secret nuance to closing more sales with integrity

When you’re having a sales conversation, you may already know to focus on benefits, not features. And you may also know to ask questions to engage potential clients. What you may not know is how to combine these two things […]

Posted in: Sales Strategy

ROI Calculator: Are You Wasting Money & Why?!

In my last video, I addressed the issue of HOW entrepreneurs (myself included) have squandered money on things that don’t make sense for where we are in the entrepreneurial evolution. Today’s video walks you through a simple way to assess […]

Posted in: Business Model Design

Return On Investment? Shocking Ways Entrepreneurs Waste Money

While I was going through my guru phase, I was the Queen of Making Poor Money Decisions. I squandered tens of thousands of dollars on stuff that didn’t make sense. It drained me emotionally and financially. And I know I’m […]

Posted in: Business Model Design
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