Sales Strategy

Business Model Design. Defining Ideal Clients.

For this open Q&A session, we started off talking about the 4Ds of business model design with emphasis on defining who your ideal clients are and what you and your company do for them. Then I fielded your questions about business […]

Posted in: Business Model Design, Sales Strategy

My $1500 mistake

Before I started my Guru Detox a few years back, I found myself sitting in California at yet another pitch fest with 250 of my fellow entrepreneurs. I felt so lucky to have gotten a VIP ticket for only $147 for […]

Posted in: Business Model Design, Marketing Strategy, Mindset & Priorities, Sales Strategy, Thought Leadership

More and MORE business videos for you, women entrepreneurs!

Unsolicited comments from two fellow entrepreneurs on Monday sealed the deal for me. Erin Huggins said, “I’ve been in business 15 years and I’ve never heard of some of this stuff you teach.” Mia Redrick, The Mom Strategist® is another […]

Posted in: Business Model Design, Marketing Strategy, Mindset & Priorities, Sales Strategy, Thought Leadership

The secret to articulate your true benefits

It happened again. During a Money Momentum session with a new client, I asked how her clients benefit from working with her. And with all the love and respect I have for her, here’s what I heard… And she’s no […]

Posted in: Sales Strategy

Touring with Tony Robbins

In my early 20s, my boss struck a deal for me to travel withAnthony Robbins’ team to all of his one-day events. At first, I was in awe of his sheer size. Inspired by his message of personal power. Intrigued […]

Posted in: Business Model Design, Marketing Strategy, Mindset & Priorities, Sales Strategy

The secret nuance to closing more sales with integrity

When you’re having a sales conversation, you may already know to focus on benefits, not features. And you may also know to ask questions to engage potential clients. What you may not know is how to combine these two things […]

Posted in: Sales Strategy

Choose happy, not hard

Remember as a kid how joyful and carefree you used to be?Life was a cinch. You woke up, played, ate, played some more and went to bed. The next day was the start of another new and exciting adventure. It […]

Posted in: Business Model Design, Marketing Strategy, Mindset & Priorities, Sales Strategy, Thought Leadership

A fresh outlook on networking when you don’t want to!

You know those times when you do NOT want to go to that networking event? (Or make that sales call.) It’s cold. You don’t want to squeeze into your Spanx. Or make small talk with strangers. I get it. It’s […]

Posted in: Marketing Strategy, Mindset & Priorities, Sales Strategy

If I could pay you more, I would

I still have the note of thanks that the CFO of International Dairy Queen wrote me 13 years ago when I worked for Oracle. You can probably guess sales reps don’t get too many notes of praise from their clients! […]

Posted in: Business Model Design, Marketing Strategy, Mindset & Priorities, Sales Strategy

7 ways to make business more fun

It’s like going to Home Depot and an iParty [store] all at the same time! This is how one of my clients described Evolve Accelerator earlier this week. So in the spirit of fun, I’m going to celebrate today’s newsletter […]

Posted in: Business Model Design, Marketing Strategy, Mindset & Priorities, Sales Strategy, Thought Leadership
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