“I hate the marketing”

Over cocktails in the lobby bar of the fancy schmancy Beekman Hotel, one of my favorite coaches admitted to me that he hates marketing. I nearly spit out my Manhattan. Of all the people I’ve heard saying this over the […]

Posted in: Marketing Strategy, Sales Strategy
Carolyn Herfurth | Business Coach | Women Business Owners

You’re the one that I want

Between playing games of Pong on Atari and chasing boys around the playground, I was obsessed with watching Grease as a kid. I loved the makeover story lines… Beauty School Dropout… Greased Lightning… and of course the epic finale showcasing […]

Posted in: Business Model Design
Women Business Owners | Business Pivot

What business owners are pivoting away from…

As a strategic thought partner and business coach, I’ve spent a LOT of quality time with kickass women business owners during my 17 years in the game — (anniversary October 28!) — and much of what we discuss is no […]

Posted in: Business Model Design
Zippers (and getting nakey)

Zippers (and getting nakey)

It’s not always the right time to “hold yourself together.” I was meeting a few of my favorite Irishman’s cousins for the first time this summer. It was brutally hot so I was wearing a summery denim dress, saying hello […]

Posted in: Mindset & Priorities
The Cure | Women Business Owners

An Adventure In Finding The “Cure”

Two days into our trip last week, my favorite Irishman woke up with clusters of bug bites on his shoulder. A few days later they had multiplied, looked “angry” and felt achy. The doctor’s diagnosis? Shingles. That’s when things took […]

Posted in: Business Model Design, Marketing Strategy, Mindset & Priorities, Sales Strategy, Thought Leadership
Friends Pivot

Pivot, pivot, PIIIIVVVVVVVOT!!

Every time I watch this scene from Friends, my brain darts to those of us who want to pivot into the next level of business… It’s worth the 18 seconds to watch the video clip below 👀  Sure, pivots […]

Posted in: Mindset & Priorities
Business Coach | Women Business Owners

Sometimes You Need To Turn Around To Pick Up More Passengers

Long before becoming a business coach for women business owners, I was a teenager in small town Minnesota looking for new ways to be entertained. One of our winter pastimes was perfecting what we nicknamed the “Rockford Files.” Also known […]

Posted in: Business Model Design
Carolyn Herfurth | Business Coach | Women Business Owners

When You Know You’re Meant For Something More

If you’ve ever had the sense that you were cut out for something bigger but can’t cut through the fuzz to see what it is, there’s hope for you yet, Sister. How many cool things have you created in your […]

Posted in: Business Model Design
Lichtenstein The Head of Barcelona

A Quick Guessing Game To Inspire Your Next Big Idea

As a small business owner, it’s easy to fall in the trap of limiting myself to look only at what others are doing in their businesses. But as a business coach, that kind of same-same thinking wouldn’t help my clients—because […]

Posted in: Business Model Design

Bright As Sunshine, Loud As Thunder And Hard To Steer

Sometimes you want a different perspective. With 3 weeks down and one to go in Barcelona before I head back to life in NYC, I wanted to see the city from a view other than on my feet. So when […]

Posted in: Mindset & Priorities
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