How my best friend could’ve died over jalapeño margaritas

I’d never realized how much a minute matters. (Stick with me.) Every 6 weeks or so, I meet a bestie at our fave local Mexican restaurant for humongous jalapeño margaritas, the spiciest guacamole they’ll make and quality amiga time. But […]

Posted in: Mindset & Priorities, Thought Leadership
Carolyn Herfurth | Business Coach for Women Business Owners

inside my therapy appointment

So I’m sitting there in my therapist’s office, perched on the edge of a high-end vegan leather sofa straight out of an Anthropologie catalog… Having an existential crisis about my business. And the answer to the question “and how does […]

Posted in: Business Model Design, Mindset & Priorities
Carolyn Herfurth | Business Coach for Women Business Owners

Loving the flow (and ebbs) of business

Lordy, I’m at a new level of appreciation for the ebb and flow of business. Hard to believe 8 years ago I hosted my first event in New York to an over-capacity crowd. (People even showed up who didn’t have […]

Posted in: Mindset & Priorities

3 prongs or 4? (aka “doesn’t have to make sense”)

A few weeks ago, I had a few colleagues over for a mastermind sesh on my patio to take advantage of the last bits of nice fall weather before NYC turns into an ice cube. We were dishing up our […]

Posted in: Mindset & Priorities

This guy wanted HOW MUCH money??

One of my besties owns a house in the Hudson Valley. I spend 1-2 weekends there each month and treat it like it’s my own home. So when she didn’t want to pay her lawn guy his “ridiculous” fee to […]

Posted in: Thought Leadership

“I hate the marketing”

Over cocktails in the lobby bar of the fancy schmancy Beekman Hotel, one of my favorite coaches admitted to me that he hates marketing. I nearly spit out my Manhattan. Of all the people I’ve heard saying this over the […]

Posted in: Marketing Strategy, Sales Strategy
Carolyn Herfurth | Business Coach | Women Business Owners

You’re the one that I want

Between playing games of Pong on Atari and chasing boys around the playground, I was obsessed with watching Grease as a kid. I loved the makeover story lines… Beauty School Dropout… Greased Lightning… and of course the epic finale showcasing […]

Posted in: Business Model Design
Women Business Owners | Business Pivot

What business owners are pivoting away from…

As a strategic thought partner and business coach, I’ve spent a LOT of quality time with kickass women business owners during my 17 years in the game — (anniversary October 28!) — and much of what we discuss is no […]

Posted in: Business Model Design
Zippers (and getting nakey)

Zippers (and getting nakey)

It’s not always the right time to “hold yourself together.” I was meeting a few of my favorite Irishman’s cousins for the first time this summer. It was brutally hot so I was wearing a summery denim dress, saying hello […]

Posted in: Mindset & Priorities
The Cure | Women Business Owners

An Adventure In Finding The “Cure”

Two days into our trip last week, my favorite Irishman woke up with clusters of bug bites on his shoulder. A few days later they had multiplied, looked “angry” and felt achy. The doctor’s diagnosis? Shingles. That’s when things took […]

Posted in: Business Model Design, Marketing Strategy, Mindset & Priorities, Sales Strategy, Thought Leadership
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